The magic of Linen

I have always loved the way men and women look in crisp, white linen – there is something very sophisticated, and yet fresh and youthful about the stiff, billowy fabric.

Linen is a natural fibre (similar to cotton or bamboo) which is extracted from the stalk of a flax plant. Thanks to the weave and linen fibre specifics, linen fabric allows more airflow and it’s structure means it stays away from your skin allowing better airflow over your body. Another nice feeling one can have when wearing linen dress, linen blouse or any other piece of linen clothing is the body free of moisture.

But my all time favourite part of having Linen in my wardrobe? The more it is used and washed the softer it gets. It’s also extremely durable and can last decades when cared for correctly.

So, at a glance the benefits of linen are:
• Durability, linen is 30% stronger than cotton
• Extremely absorbent
• Hypo-allergenic
• Breathable
• Structurally sound fibre so products keep their shape
• Environmentally friendly – the flax plant requires less water and chemicals to be cultivated.

There are two outstanding Hawkins & Co Brands that do linen like no other:

FROCKK – Frockk began in Bronte, Sydney in 2010 as a gorgeous little boutique in a seaside suburb with many lovely labels, including a small line of our own designs. And it just grew from there! 7 years later, they have opened 3 stores in Bali, and a flagship store in Perth.

The Frockk aesthetic is based on using ONLY natural fabrics such as 100% linens, cottons and silks.
They favour muted natural tones,  greens, blues, soft pinks, and of course white!
Sourcing only the very best Linen, they pre soften and wash every garment before it gets to you.


BON Label – Established in 2016 by Linda Smyth, Bon is ethical, sustainable, luxe essentials for women. Starting, but not ending, with a good tee…Bon is french for good and goodness is at the heart of the business.

There’s no space for fast fashion in the ‘unfuckupable’ wardrobe (Lynda’s Term!).  It’s not about excess, just quality essentials which are designed well, made well and made to last. Pieces which work in lots of different ways, made with care and respect for people and the planet – That is the essence of Bon Label!

So there you have it! Personally, I have really gotten into Linen this summer and my favourite go-to’s have been the Annika top, Jessie Pants and Linen Sun Dress… They have all washed and worn beautifully, fitted in with my existing wardrobe with out issue, AND I haven’t ever been stuck for an outfit on a 30 + degree day!

This is my little girl and I cutting her birthday cake – I am in the Annika top in Dusty Pink.

(33 degrees and high humidity in December in Sydney!)


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